New Fashion Trends Partners With Topshop

New Fashion Trends Partners With Topshop

Beyoncé has joined with Topshop on a new fashion trends business enterprise. The singer has formed a new 50-50 joint company with the London-based seller, Parkwood Topshop Athletic Ltd, which will produce a line of sports leisure attire and street wear. But this is no Kate Moss-esque style collab.

This is not collaboration. This is about building a make and building a business a separate, proper commerce, with separate overhead and a part office, Top shop owner Sir Philip Green told WWD. Basically, when she was in London in February we arranged to get jointly. We started talking usually, about responsibility something together.